A COMPLETE DIGITAL MARKETING STRATEGY

BUILT JUST FOR JOHN L. SCOTT MANAGING BROKERS

TO FIND NEW AGENTS AND KEEP THE ONES YOU HAVE

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HOW IT WORKS

The Recruiting and Retention Inbound Marketing Strategy is a combination of the Hub and Spoke marketing strategy and the Inbound Marketing Sales Flywheel that focuses on the top 3 real estate recruiting personas.
IDX WEBSITE

WORDPRESS WEBSITE

THE HUB

  • BEAUTIFUL DESIGN

  • BUILT IN LEAD CAPTURE

  • SELF HOSTED

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FULLY MANAGED

DIGITAL ADVERTISING

  • Turnkey PPC Campaigns

  • PPC Optimization

  • Ad Retargeting

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advertising features
CRM Features

MYDESK CONTACTS

UTULIZE YOUR COMPANY CRM

  • Company Provided

  • Categorizable

  • Track Activity

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SEO OPTIMIZED

HYPER LOCAL FOCUSED

  • Optimizing On Site SEO

  • Citation Building

  • Link Building

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power dialer

CONTENT CREATION

Pre-Loaded Weekly Video Content

  • Weekly Blog Posts

  • Matching MyDesk Email Campaign

  • Matching Facebook Page Campaign

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Pre-loaded weekly video content

RRIMS FEE STRUCTURE

On Boarding Fee

$999One Time Fee
  • WORDPRESS WEBSITE
  • Hosting Setup
  • WordPress Deployment
  • Website Development
  • Domain Pointing
  • DIGITAL ADVERTISING
  • Deploy Ad Campaign
  • Create Facebook Pixel For Re-Targeting
  • Develop Ad Re-Targeting Campaign
  • Graphic Design
  • Manage Ad Campaign
  • Create A/B Testing
  • Monitor Ad Analytics
  • Optimize Lead Conversion
  • LOCAL SEO
  • Google My Business Analysis
  • Extensive Local Citation Building Campaign
  • On Site Local SEO Optimization
  • Real Estate Agency Schema Mark-up
  • ON BOARDING FEE + 1 MONTH CAMPAIGN FEE DUE AT ORDER

Monthly Campaign Fee

$999Monthly
  • CONTENT CREATION
  • 1 Video Blog Post Per Week
  • MYDESK
  • Email Drip Campaign 1 Per Week
  • New Leads Added To Contacts
  • SOCIAL MEDIA
  • Facebook Page 1 New Post Per Week
  • DIGITAL ADVERTISING
  • Deploy Ad Campaign
  • Develop Ad Re-Targeting Campaign
  • Graphic Design
  • Manage Ad Campaign
  • Create A/B Testing
  • Monitor Ad Analytics
  • Optimize Lead Conversion
  • SEO SERVICES
  • Link Building
  • Content Optimization
  • LEAD CONVERSION
  • Turning Website/Ad Traffic into Leads
  • Adding Leads To MyDesk Database

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