Just because the weather outside is cold, that doesn’t mean your open house has to feel that way. By making a few adjustments you can still have a warm and inviting open house that welcomes buyers and agents as well as increases the appeal of the property.
Create a warm oasis within the property to create a lasting impression.
Below you’ll find unique ways to accomplish this including keeping cold areas warm, modifying beverages and snacks for cold weather appeal, and turning a fireplace into a meeting and marketing place as guests enjoy the ambiance.
Create a Warm and inviting Foyer... tips for hosting a cold weather open house.Click To Tweet
The foyer is often the first impression of the home, especially in cold weather showings, and there are certain things you can do to create a more welcoming atmosphere. Here are a few ways to keep it clean and presentable to show it off as well as warm, making sure your guests are comfy.
Now that the foyer is warm and welcoming, make sure that feeling continues as your guests move on to the kitchen by having the right food and beverage options.
Modify your food and beverage choices for cold weather showings... tips for hosting a cold weather open house.Click To Tweet
People want to feel a sense of comfort when they are in a home, and what better way to achieve that than a warm beverage in their hand? It is the perfect way to create that comfort in open houses so potential buyers can see themselves in a space.
In addition to bottled waters, think about having a hot coco bar for your guests to enjoy. You’ll want to remember things like:
To keep the atmosphere warm and inviting, serve warm baked good. Make sure to stay away from any foods that will create crumbs like brownies, crackers, or crispy cookies.
By baking cookies in the house, you’ll create a homey smell (that isn’t artificial) while also providing a sweet treat that everyone can enjoy.
Turn the Fireplace into a Marketing and Conversation Area... tips for hosting a cold weather open house.Click To Tweet
If the home has a fireplace, gas or not, make sure to have a fire going to create an inviting atmosphere. Have pamphlets and brochures on the mantel place or a table nearby for your guests to look. Your guests will gather as they want to warm up from the cold.
This will create a space for you to strikes up a conversation with the potential buyers or agents, so they have a friendly experience and you can answer questions as well as leave a lasting impression of the home.
Have some goodie bags ready near the fireplace as well. Guests can easily take these home and will be sure to remind them of the positive experience they had there. Be sure to include some extra hand warmers, the house specs sheet, as well as business cards.
Try to Avoid Holiday Décor... tips for hosting a cold weather open house.Click To Tweet
If the home is occupied and you are showing around a holiday, you may want to talk to the occupants about limiting their holiday décor in order to increase appeal.
Too many decorations will alienate buyers or make it hard to see their own style in a home. If it makes sense for your target market, try to stick to season decorations instead.
As warm weather is coming to an end and the cold is approaching, open houses will need different features to succeed. By following these tips your guests will be sure to leave feeling like they can imagine themselves living in the home! Here is a final checklist to make sure you’re ready for your Winter open house:
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