WHAT IS G.L.A.M.R.
5 Goals Of A Real Estate Website
Whether you are glamorous or vanilla the goals of a real estate website should have G.L.A.M.R.
There are 5 goals to achieve when building or having your real estate website built.
This is different from features or benefits. For example, of course your real estate website should be built on WordPress and have an IDX feed. And both of those features can help in making your site GLAMRous, but while that is a good start there is much more to think about.
Your real estate website should be:
Built on WordPress, have an IDX feed, have landing pages with forms, be littered with Calls To Action, full of Quality Content, SEO Optimized, have a social presence, have reviews, easy to navigate and understand, and Look Beautiful.
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