"A common calculation in the business world is return on investment, or ROI. Finding the ROI of your social media marketing, however, can be difficult."  (SalesForce)   Improving your real estate reach requires that we

  What is a Real Estate Drip Campaign?   "Generally speaking, the goal of a drip campaign is to turn a subscriber into a customer.  They are absolutely valuable to your marketing efforts."  ~ Neil Patel

In the current age of tech marketing trends, agents and brokers are wise to go beyond the traditional forms of basic listing advertising to appeal to more potential buyers. Further, creating a solid foundation of followers

  Partnership Marketing is when "brands collaborate together and work to leverage each others' assets to do more with less and provide a greater return on their marketing programs." (seachenginepeople)   The advent of social media

Realtor.com statistics report that listings with virtual tours receive 87% more views than listings without tours (including those with still photos alone), and that 54% of buyers who use the site will not look at properties

For every $1 spent on email marketing, the average return on investment is $44.25. (ExactTarget)   Building relationships with clients is an essential part of business for any real estate agent.   However, managing numerous relationships

  The problem with real estate is that it's local. You have to understand the local market. - Robert Kiyosaki It's no secret Real Estate professionals have been utilizing farming and neighborhood marketing advertising since...well, since

"Real estate transactions are a big deal for pretty much everybody, making the help of an expert crucial. You can bet that most people that are buying or selling a home are searching for information before

Why Are You Really Hosting Open Houses? "Realtors are in the business of making connections with people. Market knowledge, experience, and marketing ability are all important components of a Realtor’s ability to sell a home, but

  How To Take Professional Real Estate Pictures [Guest Post] Why would you want to know how to take professional real estate pictures?  Real estate is among the most competitive industries in the world and marketing

5 Necessities You Want In A Real Estate Website [Video] #GLAMR   I was recently contacted by @RyanSteinolfson of Accelerate Your Marketing and asked to be an expert on Real Estate Websites.  We used Google Hangouts to create