As Susan Friedmann states, the riches are in the niches.  I think most of us are familiar with the concept of riches, or at least the idea of it.  But how about the idea of a niche.

From building a real estate Facebook business page, to choosing the best Facebook ads strategy, this guide will help build and grow your real estate business using Facebook. "Real estate agents have no idea how to

  The real estate industry has a number of unique challenges when it comes to marketing. For example, it’s super-localized, so launching a large campaign might not be such a great idea if you don’t have

It takes no great stretch of the imagination to understand that social media are ideal platforms for estate agents. But where do you start? Which social media channel offer you the best chance of success? With

As a real estate professional, you live and breathe change – you know very well how volatile and ever-changing this field is; and in order to keep up with the market trends, you must equip yourself

  Here’s an interesting experiment for you: get a dozen or so realtors to write on a piece of paper the top three features they’d want in their ideal marketing platform. Features that would have the

Working as a realtor can be a great way to experience financial freedom and the flexibility of how you spend your time each day. It can also be a harsh dose of reality. According to The

As a line of business that relied on traditional marketing methods since its inception, real estate represents one of the few remaining holdouts sympathetic to the old ways of doing promotion, but that is about to

Selling homes is easy… in theory… but sometimes growing your practice feels like a slow grind instead of a fun adventure. You see the winners making millions every year and wonder, “what do they do that

  The real estate industry is extremely competitive, and agents are generally so busy they don’t have time to even think about marketing. While your brokerage may handle much of your marketing, taking a local approach

  Videos are taking over the marketing world and are becoming a crucial component of any successful marketing campaign. Customers are more interested in video content than written posts as they want to see real-time experiences

  At the end of the day, closing a real estate deal always comes down to one simple word: Value. [clickToTweet tweet="At the end of the day, closing a real estate deal always comes down to