Updated for 2021
Adding Community Pages to a Website is One of the Best Ways for Real Estate Agents to Get Noticed Locally
Buyers don’t just shop for a house, they shop for a community. Establishing yourself as an authority on the communities you serve is an important step in establishing trust with potential buyers. A well thought out website with community pages is a great start.
The goals of any good real estate site are to generate leads, legitimize your brand, establish yourself as an authority, multiply your web presence, and provide a permanent residence for your marketing efforts. We call this G.L.A.M.R: Generate, Legitimacy, Authority, Multiply, Residence.
Adding community pages helps optimize your websites G.L.A.M.R. This will help establish you as the trusted local expert not just with potential clients but with Google.
In this tutorial we will show you how to quickly set up your IDX community pages.