“Plugins should solve a specific problem or provide an essential function. They should not indulge our vanity or our desire for a “shiny new object”. (source: Web Synthesis)
If you have a Real Estate WordPress website you probably have tried some Real Estate WordPress Plugins. You definitely have some on your site. If we built your site you may have most of the list below on your site… if not every site comes with a couple plugins. I believe Akismet and Hello Dolly.
Plugins are add-on applications or programs for your WordPress website. Whenever you think you may need an added functionality to your website and you don’t have the coding skills to build it, or the budget to have it built, you can usually find a plugin that will add the functionality.
Often times they are free, but many times they do have a small cost. Usually between $9 and $99.
WordPress Plugins are defined as:
WordPress plugins are bits of software that can be uploaded to extend and expand the functionality of your WordPress site.
Note: One of the primary advantages of using the self-hosted version of WordPress from WordPress.org is the ability to upload and use plugins on your WordPress site. (source: iThemes)
You can find Real Estate WordPress Plugins on:
- WordPress Plugin Directory
- From the Dashboard of your WordPress website in the “Plugins” Section >> Add New
- Code Canyon
- WPMU Dev Plugins
Plugins can add Social Sharing, Events Calendars, Memberships, Landing Pages, SEO optimization, Forms, Buttons, Sounds, Videos, Galleries, Widgets, and so much more.
What You Should Know About Using Real Estate WordPress Plugins
While it may sound like getting free software that can fulfill the exact need you have for your website is too good to be true… it is not. But it does come with its fair share of dangers.
Here are some things to think about when you are thinking about using a WordPress plugin for real estate:
- Some plugins are developed for the sole purpose of filling your website with adware or worse a virus.
- Not all plugins are coded equally. Bad coding can equal a security risk or simply breaking other parts of your website.
- Some plugins are not compatible with your hosting provider, or your theme, or other plugins you may have on your site.
- Sometimes plugins are not kept up very well and when WordPress, your Theme, or other plugins update it can break your site.
- Many plugins do not offer very good support so if you don’t have an idea of how to use it, it could become frustrating.
- Plugins can put an excessive strain on your hosting and database resources. Kinda like using all the hot water.
- How many plugins can 1 site handle… depends on the plugins you are using. Not all plugins are created equally.
- Often times you can get by with the Free version of a plugin… so try it before you buy the premium version.
Still want to try plugins for your website?
Take some precautions before trying plugins:
- Before you install or activate your first plugin make sure that you have a complete (wordpress and database) back up of your site.
- Only upload and activate 1 plugin at a time. Once activated check to make sure that your website is still working correctly. That way you will know which plugin is not playing well with your site. Of course you will not know what part of your site the plugin is not working with, that will take technical trouble shooting.
- Due your Due diligence and research the plugin you are thinking of trying and make sure that it does not have bad reviews. Your best bet is to get your Plugin from 1 of the resources I mention above so that you can check ratings.
- All of the WordPress plugins listed below have been tested by our team on our own site and should be safe. That is not to say that they may not be incompatible with some part of your website.
- Try to stick to trusted Plugin Developers.
20 Real Estate WordPress Plugins You Should Be Using
Jetpack is the best plugin available, in my opinion. It does so much and is 100% free. This plugin is built by WordPress for WordPress and is designed to give you all the little useability, easability, and functionality you might find by using 10’s of 30’s different plugins in 1.
“Jetpack adds powerful features previously only available to WordPress.com users including customization, traffic, mobile, content, and performance tools.”
The plugin just does too much to list everything but a few of my favorites are:
- Widget Visiblity
- Site Stats
- Custom CSS
- Image Carousel
- Enhanced Distribution
- Related Posts
- Spelling and Grammar
After you install this plugin your best bet is to log in to your WordPress Dashboard and click on the “Jetpack” >> “Settings” and take a look at what is available and see what, if any, of the features you would like to use.
SumoMe is probably my favorite plugin right now. Since I have installed this plugin my lead conversion has more than doubled. The welcome mat feature of the plugin is amazing. You can create as many landing pages as you want and run A/B tests on them with a few clicks of your mouse.
“Free and easy way to double your email subscribers. And Sharing tools to double your traffic from Facebook, Twitter, Pinterest & more. “
The plugin also does more than I can explain in this post. They have a feature called the Sumo Store where you can activate Sumo Apps with one click.
Some of the Apps Available:
- List Builder
- Increase your daily email signups by 20%
- More shares = more traffic = more tacos = happy life
- Heat Maps
- See where your website visitors are clicking (or not)
- Scroll Box
- A polite way to get more email signups
- Smart Bar
- The effective form to get new email subscribers — that’s smart
- Content Analytics
- The content marketer’s dream tool
- Welcome Mat
- Create your highest converting page
- Image Sharer
- Get your images shared way more often
- Increase your content sharing significantly
- View your most important SumoMe stats in one place
- Google Analytics
- Get a clear view of how you’re doing
- Contact Form
- Make it easy for your customers to talk to you
- Get free traffic to your site
- Buy Button
- The easiest way to sell anything on your website
After you install this plugin your best bet is to log in to your SumoMe account and click the crown that is floating in the upper right hand corner and start activating apps and have fun turning your site into a lead machine.
COST: $20 month (starting at)[/one_half]
3. WP Smush
Slow load kills User Experience and SEO rankings. One of the biggest drains on your sites resources when loading is images. And the more you have and the bigger they are the slower your site will load.
WP Smush helps with that. This plugin condenses the images that you load onto your site.
“WP Smush strips hidden, bulky information from your images, reducing the file size without losing quality.”
Just load your images and click the Smush button, or set it to work automatically when you load images.
WP Smush Pro
COST: $19 month[/one_half]
4. HubSpot – Free Marketing Plugin for WordPress (formerly: Leadin)
My favorite Free plugin not named Jetpack. Since uploading this plugin to our site we have seen an increase in leads and sales. I am not going to pretend to tell you by how much percentage because there are to many factors that come into play… but it is not a coincidence.
I wrote a blog post about the plugin here:
First of all this plugin is made by the same people that make Hubspot. They are one of the best Small Business Lead Generation Software providers available and they decided to turn their talents to WordPress Plugins.
“HubSpot Marketing Free is the ultimate marketing plugin for WordPress for building an email list, generating and tracking leads, and tracking user behavior on your website..”
The plugin offers a beautiful pop-up lead capture, captures all leads on your site, drops them in a CRM in your WordPress dashboard, collects insights based on the email address, and syncs with the top email marketing tools to create an automated drip campaign.
IMPRESS Listings is fantastic free plugin that can bolster your Real Estate marketing and save you money. This plugin could be used for a replacement to IDX, although I would recommend using it as a complimentary tool.
This plugin can be a replacement for the Single Property Websites that you may be paying for. How you say… Read This Blog Post To Find Out:
You can use it to create a library of listings you have sold or showcase a particular niche of homes.
“Just like WP Listings, the IMPress Listings plugin creates a listing management system for your WordPress site. It still is fully responsive and works with nearly any WordPress theme.”
If you use this plugin in conjunction with the IMPRESS IDX Broker plugin, your listings will be inputted automatically. You can read about it more here:
IMPress Listings Themes
Agent Evolution No Longer Sells The Themes As A Stand Alone
You can download them in the Members Area[/one_half]
6. Yoast SEO
The definitive word in WordPress SEO is Yoast. WordPress SEO is a tricky thing. You will hear that the WordPress platform is SEO friendly, and it is. Possibly hearing that your Equity or other premium theme is SEO friendly, and it is. They you hear that this plugin is SEO friendly, and it is. Finally I am going to tell you that SEO friendliness will not get your site to rank on the search engines without content.
Yoast knows this to and that is why his plugin not only focuses on optimizing your site (on on-page SEO), but also helps you to build SEO friendly content.
“Improve your WordPress SEO: Write better content and have a fully optimized WordPress site using Yoast SEO plugin.”
You can learn more about the plugin here:
When you are talking about lead generation you can not have a conversation without mentioning contact forms. A landing page without a contact form is just a business card in the clouds. You can give it to them and hope and pray they call you… but they won’t. They might fill out your contact form.
“Beautiful forms in 60 seconds. The WordPress form builder that enables you to create forms with a simple drag-and-drop interface and in-place editing.”
There are 3 Contact form plugins that I recommend.
We use Formidable Forms Pro and have for many many years. That being said; Gravity Forms is the industry leader. Contact Form 7 is bar far and away the best free contact form plugin.
You can learn more about Formidable here:
All 3 Form Plugins are fairly easy to use and come with more features than you will ever use.
Formidable Forms Pro
COST: $47 year[/one_third][one_third]
COST: $39 year
Contact Form 7
I talk at length about the major IDX plugins here:
Having developed WordPress websites for a long, long time no other IDX plugin has worked as consistently well as the IDX Broker Platinum plugin. What more can I say.
“Over 600 IDX/MLS feeds serviced. The #1 IDX/MLS solution just got even better!”
If you use the Equity Framework for your Real Estate Theme then you will also notice the plugin integrates more smoothly.
IDX Broker Platinum offers hundreds of awesome features, here are a few: New Omni-Search Widget, Cloud Hosted, Never Framed, Design Community, Mobile Responsive and Mobile-Friendly, Map Search Widget, Build Neighborhood Pages, The Best Office IDX Available, Affordable Pricing.
IDX Broker Lite
COST: $39.99 month[/one_third][one_third]
IDX Broker Platinum
COST: $59.99 month[/one_third][one_third]
Teams and Office
COST: Check Pricing[/one_third]
As you probably figured out I use WPEngine for all my hosting needs. Their service includes baked in caching. Because they do so much caching internally there are many caching plugins they do not allow (as you can read about below). The Autoptimize plugin is one that they allow.
This plugin can minify and compress your website. These are good things for speeding up your site.
“Autoptimize speeds up your website and helps you save bandwidth by aggregating and minimizing JS, CSS and HTML.”
Be careful when setting up this plugin. Only turn on 1 option at a time and then check your website to make sure that nothing was broken. Often times when you minify JS it can break a part of your JS on your site. My friends at Nerdy Nerd Nerds wrote a post on how to set the plugin up here.
You don’t hear about Tribe Marketing as much as you did a few years back… now we talk about Influencer Marketing. Triberr is a great place to find influencers and have them share your content with their audience. Of course you need to share others content with your audience, but trust me it is a win-win scenario.
“A community of talented Bloggers and Influencers come together to read and share great content.”
This plugin syndicates my blog posts to Triberr for my tribe mates to share with their audience. This drives some traffic, introduces me to new and interesting people, and increases my social footprint.
I wrote about Triberr here:
Triberr Blogger Network
COST: $10 month[/one_half]
11. IMPress Agents
You can easily add a single about me page or a complete agent directory into almost any WordPress theme with the IMPress Agents plugin.
“Showcase your team or office with this versatile plugin that offers individual REALTOR® pages.”
If using the IMPress Listings plugin, you can connect Employees to Listings.
12. Social Warfare or Shareaholics
Social Warfare has boosted social shares by 300% without slowing down my blog.
Eddie Gear – Professional Blogger
You can get a nice social sharing feature on the Jetpack plugin, but it is not as nice as the Social Warfare social sharing.
I love this plugin because it is simple and it feels lighter and more responsive than Shareaholics.
The floating share bar functionality is super cool. It slides out when there are no buttons on the post or page and then slides back in when there are buttons visible.
The free version gives you choice of social networks, where you can auto place buttons, floating social share, and share count. And takes about 5 minutes to load and set up.
I would suggest that you spring for the $29 year to get the PRO Version. The Pro version adds:
- Full Button Customization
- Auto Pinterest Share To Images
- Customizable Click To Tweet
- Twitter Cards
- Minimun Share Count
COST: $29 year[/one_half]
I wrote a blog post about the Shareaholics plugin:
“The easiest, most effective way to grow your website traffic, effectively engage your audience, monetize, and gain insights for free.”
You can get a nice social sharing feature on the Jetpack plugin, but it is not as nice as the Shareaholics social sharing.
- You can customize the bejeezers out of the social buttons
- Floating Social Share
- Works well
- Asks people that share content to follow you
- sharable Images (adds a “pin it” button overlay on your images)
- A bit resource heavy
- Adds Affiliate Links and Promoted Content to your site by default (you need to make sure and turn this off, unless you run a site where you get enough traffic that you can earn money by promoting other people’s content and are not worried about loosing your visitors to spammy sites)
If you want to generate leads on your real estate website you will need Landing Pages. You can buy landing page services such as; IDX plugins, Home Value Leads, and Top Producer are some you are probably familiar with.
But if you want to make your own you can either slog your way through trying to hand design a WordPress Page or you can use the Point and Click, Highly Customizable, Extensive Font Collection, Ton’s Of Beautiful Templates to Start From, Publish a Landing Page in minutes LeadPages tool.
“Our easy-to-use LeadPages® plug-in allows you to customize one of our proven landing pages and post it to your WordPress site in a matter of minutes.”
LeadPages has far to many features to list them all but rest assured it is still easy to use.
I wrote about Real Estate Landing Pages in detail here:
Real Estate Landing Pages
COST: $25 month[/one_half][one_half]
COST: $40 month[/one_half]
14. Swiftype Search
How can we have a top-notch real estate website without top-notch search. This is not associated with your IDX home search this is your “Search This Site” box. If you are going to take time to add content to your WordPress website than you need to have a search box.
“Fast, intelligent, and fully customizable search for your site. Comes with detailed analytics and controls in the Swiftype Dashboard. “
The search box that comes standard with WordPress does the job but it is kind of lame. Swiftype makes your search bar awesome. When you search my site you will notice that once you start typing you get suggestions, like Google. Then the results that you get are sorted in order of relevance not date.
You will also get analytics and can see what your visitors are searching for.
COST: $19 month[/one_half]
Unless you are good at legalese you can use this plugin to create the content for you. Just fill in your business name and city and add the shortcode to a page.
You have done all this hard work to get your real estate website just right. Now it is time to see how you did. You can track the success of the site using Google Analytics.
There are also Site stats available on Jetpack if you are not interested in going through this much trouble. The Jetpack site stats are a good… but the Google Analytics stats monitor more categories of stats.
In order to use this plugin or Google Analytics in general you will first need to create your account on Google Analytics.
Once you have created your Google Analytics account you need to verify that own the site that you want Google to track. They will give you a code that you can add to this plugin to verify your site.
“Displays Google Analytics reports in your WordPress Dashboard. Inserts the latest Google Analytics tracking code in your pages.”
In addition to assisting you verify your site the plugin adds an easy to read analytics dashboard to your WordPress dashboard.
Akismet comes with every WordPress install for a reason. It is a must. WordPress websites by default allow your readers to comment on your content. Unfortunately spammers, bots, and scammers like to try to take advantage of your website by posting spam, links, and viruses to your comments section. Akismet virtually erases all of that.
“Akismet checks your comments against the Akismet Web service to see if they look like spam or not.”
My Akismet has protected my site from 276,893 spam comments already, this month. In addition to blocking the spam you can also tell it to delete all spam so that you don’t have hundreds of thousands of spammy comments filling up your database.
COST: $0 (requires a WordPress.com account)
18 & 19. Local Market Explorer and Simple Real Estate Pack
Between both of these plugins you can add your cool tools to your WordPress Site very easily.
You can add:
- Mortgage Calculator
- Altos Stats
- Trulia Stats
- Zillow Stats
- Street Advisor Rating
“This plugin allows WordPress to load data from a number of neighborhood-related APIs to be presented on a single page or within your own pages / posts .”
“Package of real estate tools and widgets designed specifically for real estate industry blogs and sites.”
Both of these plugins offered school information at one time but they both appear to have discontinued that service.
Simple Real Estate Pack
Local Market Explorer
This is a great plugin and gives you many options for displaying social proof all over your website very easily.
“Easy Testimonials is a simple-to-use plugin for adding Testimonials to your WordPress Theme, using a shortcode or a widget.”
This plugin will let you add sliding testimonial widgets, gives more testimonial customizations, includes different skins, and gives you the ability to display your testimonials pretty much any way you would like with their shortcode generator.
Easy Testimonials Pro
6 Plugins That Are Not Essential Just Cool
If you are going to be adding community pages or a sold gallery, or just want to show off your office this plugin may come in handy.
“MapPress is the most popular and easiest way to create great-looking Google Maps and driving directions in your blog.”
Think it may be a value add to your website to display the local events? This plugin should give you all you can handle.
“The Events Calendar is a carefully crafted, extensible plugin that lets you easily share your events. Beautiful. Solid. Awesome.”
Do you speak multiple languages, have clients that do, or just want to look like an international player? The Google Language translator gives your site an international flair.
“Welcome to Google Language Translator! This plugin allows you to insert the Google Language Translator tool anywhere on your website using shortcode”
4. Membership 2
You may want to create a Membership style site where you require your visitors to become a member to access your special training material. This is the best plugin I have found for that.
“Membership 2 transforms your WordPress website into a fully functional membership site.”
Membership 2 Pro
COST: $19 month
We so often talk about adding video to your real estate website…well, why not add all your videos to your real estate website?!
Instead of copying and pasting individual videos to your site, now you can add an attractive grid style video series that will not only get folks to your site but more than certainly will keep them there!
“Modern video galleries for the web Adding video galleries to your website has never been easier.”
Easy to install and even easier to set up, this plugin offers a great way for you to take your videos and add them to your website without any technical knowhow!
Once this plugin is installed, it will feed all your videos so all you have to do is add them to your YouTube or Vimeo channel.
COST: $39.99 year
I like to use this plugin for displaying Education.com school information for your local area. You can also display Mortgage Calculators, Walkscore, and Yelp Business information.
“Package of real estate tools and widgets designed specifically for real estate industry blogs and sites”
7 WordPress Plugins For Real Estate That Are For Looks
Research tells us that our landing pages should not have sliders but real estate agents sure do love them. Soliloquy is my favorite. Not because it does the most, but because it does the least. That means that it is easy to use, easy to set up and just works.
“The best responsive WordPress slider plugin. Made lite and free”
Don’t get me wrong it is still a good-looking slider it just does not have all the parallax and transition effects that some of the others do.
Many themes have a built-in Tabbed shortcode, but if not, and you want to display content in a Responsive Tabbed way then Tabby looks great, works great, and is easy to use.
“Create responsive tabs inside your posts, pages or custom post content by adding simple shortcode inside the post editor.”
We often use a tabbed feature to display different types of real estate for sale in a community.
Have you seen a feature where you click on an arrow, text, or icon and a box full of content slides open? This is called jquery and can be a pain to develop. If you are looking for a simple sliding container that works well and looks nice this is it.
“Remove clutter, save space: display and hide additional content in a SEO friendly way by wrapping content in an [expand] shortcode.”
With this plugin you can add some cool hover effects to images, icons, and widgets. This plugin is fairly easy to use but does require a little thought. No coding.
“Fancy jQuery and CSS3 driven animations to display inside a box. No coding experience needed – WYSIWYG.”
I recently used this plugin to create 4 animated boxes with local images directing visitors to Buy, Sell, Communities, or Contact.
WordPress Visual Slide Box Builder
WordPress Visual Slide Box Builder Responsive Pack
5. LayerSlider or 6. Slider Revolution
2 Popular and pretty much equally powerful fully featured slider plugins. The possibilities are endless with sliders like these but they are not free and they are not simple to use. Both require a little getting used to.
“Slider Revolution is an innovative, responsive WordPress Slider Plugin that displays your content the beautiful way. Whether it’s a Slider, Carousel, Hero Scene or even a whole Front Page, the visual, drag & drop editor will let you tell your own stories in no time!”
“LayerSlider WP is a premium multi-purpose slider for creating image galleries, content sliders, and mind-blowing slideshows with must-see effects, even from your WordPress posts and pages.”
If you are looking to wow your visitors you can do it with either one of these.
Some features of both:
- 100’s Of Slide Transition Styles
- Drag n Drop Styling
- Multiple Slider Skins
- Import Content
- Run Video
- Link to Content
- Unlimited Slides and Layers
- Custom Fonts
The Slider Revolution plugin does offer the popular Ken Burns Effect that the Layer Slider does not.
7. Uber Menu
If you want a customized menu bar Uber Menu offers about any feature you could want from your website menu bar. Like the 2 sliders mentioned above, along with great power comes a great learning curve. This is not just a simple plugin it in and things happen plugin. It will take you some time to learn what it can do and to set it up to work the way you were hoping.
“UberMenu™ is a user-friendly, highly customizable, responsive Mega Menu WordPress plugin. It works out of the box with the WordPress 3 Menu System, making it simple to get started but powerful enough to create highly customized and creative mega menu configurations”
Ubermenu offers more features than you would ever need, but a few are:
- Add Images, Shortcode, Google Maps, Icons, or Contact Forms To Menu
- Multiple pre-designed skins or customize your own look
- Custom Fonts
- Import Content
- Multiple Menu Transitions
- Vertical or Horizontal Menus
- Display Submenu Items multiple different ways
8 Plugins We Don’t Use Because They Are Baked Into Our Premium Hosting
[alert class=”alert-success” ]We use and our clients use WP Engine Premium WordPress Hosting. We recommend that you use it as well. If you are using this hosting or something similar you will not need any of the popular plugins listed below.
Sign up for WP ENGINE
Use Our Promo: FOX20[/alert]
Downloaded over a million times for a reason. If you do not have a Premium WordPress hosted website then you need some type of caching plugin. If you are using one of the Big Named shared hosting providers you absolutely need a caching plugin.
“Easy Web Performance Optimization (WPO) using caching: browser, page, object, database, minify and content delivery network support.”
Real estate WordPress websites are resource heavy and often image heavy. This puts a strain on your hosts server. Caching plugins reduce the stress put on those servers by Caching or storing content that gets loaded often. This helps your site to load quicker for your viewers.
Quicker loading times are important for 2 reasons.
- Your visitor does not want to wait for your site to load
- Google uses load speed as an important SEO factor
W3 Total Cache is the best caching plugin available. That being said it is also a bit confusing. There are many tutorials available to teach you how to set it up.
If you are not interested in learning how to set up your Caching plugin there are easier to use caching plugins:
A trusted Free Caching Plugin
“A very fast caching engine for WordPress that produces static html files.”
3. WP Rocket
A slightly more powerful paid Caching Plugin.
“Simplicity & Speed. Don’t waste your time struggling with complex plugin settings. WP Rocket launches upon activation – minimal configuration, immediate results.”
W3 Total Cache
WP Super Cache
*If you are going to pay to make your hosting better why not just upgrade your hosting.
When my partner and I started building website, years ago, we used the popular Big Named shared hosting providers. Over the years it is hard to believe how many of those real estate websites were hacked or compromised. Including my partners personal site, that was hacked by someone who left a terrible virus and a splash screen saying that he was a terrorist.
Yes, every day real estate agents get hacked. You can not just have a, “that will never happen to me approach” because it can and it will.
Now that I have scared the bejeezers out of you… you can protect yourself. Again if you have a Premium WordPress Hosting Provider like WP Engine then you are already protected.
“iThemes Security (formerly Better WP Security) gives you over 30+ ways to secure and protect your WordPress site.”
“The Wordfence WordPress security plugin provides free enterprise-class WordPress security, protecting your website from hacks and malware.”
Either one of these popular security plugins should keep your website safe and sound.
iThemes Security Pro
COST: $80 year
COST: $39 year
*If you are going to pay to make your hosting secure why not just upgrade your hosting.
As mentioned above, even real estate agent websites get hacked. The easiest way to do this is with a weak password, or an easy to guess password. This plugin forces you to choose a strong password, or one that is not easy to hack.
“Forces privileged users to set a strong password.”
*You can also just force yourself to use strong passwords.
7. VaultPress or 8. Backup Buddy
In the beginning of this post I talked about taking some precautions before trying plugins; before you install or activate your first plugin make sure that you have a complete (wordpress and database) back up of your site. This is important because sometimes uploading plugins or even updating a current plugin can break your site. If that happens you will want to be able to switch it back quickly.
If you have a Premium WordPress Hosting service your site will be auto saved. That may not be good enough. You should do a backup right before you upload or update your plugin. With WP Engine you can do this with a push of a button. Otherwise you will want to use a plugin.
I like VautPress a bit better because it is run by the engineers at WordPress.com and that makes me feel a bit safer. However, iThemes has been building plugins and themes for a long time and has a proven product.
“VaultPress is a subscription service offering realtime backup, automated security scanning, and support from WordPress experts.”
“The best way to back up (and move) a WordPress site.”
COST: $99 year
COST: $80 year
Real Estate WordPress Plugins We Don’t Recommend
[alert class=”alert-info”]8 Because you can get similar functionality elsewhere without loading your WordPress website full of resource hogging and oft trouble making plugins.[/alert]
A commenting plugin like Disqus seems like a great idea. The problem is that they are mining our sites to sell ads and if you are not careful when setting them up they will post ads on your site.
The Disqus comment system replaces your WordPress comment system with your comments hosted and powered by Disqus.
I use the JetPack Commenting feature.
These plugins offer a cool feature, but they are database resource hogs.
Display a list of related posts on your site based on a powerful unique algorithm. Earn money by including sponsored content!
I use the JetPack Related Content feature, Shareaholics also has a related content feature.
4. Display Widgets / 5. Custom Sidebar
You may want your visitors to see different sidebar widgets when they visit different pages.
You may want a Contact Us form to show in your widgets on most pages, but that seems redundant on your Contact Us page. You can use these plugins to tell your site you would want to hide the Contact Us widget on the Contact Us Page.
Both these plugins work well and you may like them better but I like to use the JetPack Widget Visibility option.
“Simply hide widgets on specified pages. Adds check boxes to each widget to either show or hide it on every site page.”
“Create your own widgetized areas and choose on which pages they show up – “Easy to use. Even with complex themes. Made my work much easier.”
Custom Sidebars Pro
COST: $19 year
This plugin is both resource heavy, and if you use the Yoast WordPress SEO plugin I mentioned above it has XML Sitemaps included.
“This plugin will generate a special XML sitemap which will help search engines to better index your blog.”
7. Any Plugin That Sends Emails From Your WordPress Website
It may seem like a cool idea to send your email marketing from your WordPress website, but it is not. I tried it years ago and my site came to a screeching halt. In addition most of your mail will go to your clients spam folder. Plus you just don’t have as many features as you can get from MailChimp.
Just use Mailchimp. Or AWeber Email Marketing. Or even Constant Contact, Happy Grasshopper, Emma, or iContact.
[alert class=”alert-info” ]1 Plugin We Don’t Recommend Because you should have a Responsive design that adapts to mobile screens and not a plugin that creates a different site.[/alert]
I hope that you are not looking for a plugin to make your Real Estate website mobile friendly. Most WordPress Themes and ultimately websites that are built today are Responsive. Meaning they respond to different size screens and give a seamless mobile experience for all screens. But if your site is not responsive then plugin will help you get it mobile-friendly.
“Make your WordPress website mobile-friendly with just a few clicks.”
[alert class=”alert-info” ]2 Plugins We Don’t Recommend Because the Equity Framework that we build on has them baked in.[/alert]
If you are not on the Equity Framework… maybe you should be. Your theme may have similar features baked in, if not these plugins are good to use.
If you need some help with creating your mobile friendly website check out this article our friends wrote: Best Practices For Designing a Mobile Friendly Site
If you are going to style your website using the Styles.css then you can not use the master file. If you upgrade your theme all your custom CSS with disappear. Many themes come with a Custom CSS section… but they are usually a small box somewhere obscure with no line items.
This plugin creates a CSS Page that will not disappear when you update and is a full screen with line items. Even gives you warnings if your code is not right.
“Add Custom CSS to your WordPress site without any hassles.”
JetPack has a custom CSS setting, but I do not use it because the jetpack plugin disconnects every once in a while. If it does you do not want people to see your site without the proper styling.
Buttons play a big part in lead capture and user experience. Contact Us, Sign Up Here, Download This, Read More, etc. If you’re not sure how to make nice looking buttons on your site this plugin is easy to use and works well.
“A CSS3 button generator for WordPress that’s powerful and so easy to use that anyone can create beautiful buttons.”
Most themes come with built-in short code for building buttons, I just make them with html and CSS, if that sounds foreign to you this plugin is great.
COST: $19 or $99 if want all their button skins
[alert class=”alert-info” ]5 Plugins We Don’t Recommend Because they put too much strain on your database.[/alert]
You can check your broken links here: https://www.brokenlinkcheck.com/
Use JetPack Related Posts or Linkwithin
13. Any Plugin That Sends An Email From Your Website
Explained Above. Use MailChimp.
Explained Above. Use JetPack Related Posts or Linkwithin
Explained above. Use Yoast WordPress SEO
If you have a WordPress Real Estate Website chances are you are using WordPress plugins or have a need for one. Plugins in general are a good thing. But not always. Sometimes they can cause some real problems on your site.
If you decide you want to use them to make your site better make sure you protect yourself.
We have reviewed 49 popular WordPress plugins for Real Estate and made suggestions based on our experience using them.
We hope that this will help you when deciding what plugins are best for your website.
Please let us know if there are plugins that you use that we should have added.