Email is one of the main communication channels in any type of business and real estate is no exception. If you want to have a strong email game you need to work on an email

In this Information Age, creating and sharing of content is necessary for your business to gain traction and stay relevant. The competitive environment that exists in most real estate markets makes quality content creation an

  The industry-wide transition to digital marketing has left real estate agencies in something of a bind. Every year there is a new technology to be implemented or a new approach to be mastered, and if

  Social media has taken all the attention in the world of marketing. This comes as no surprise since people are mesmerized by this digital phenomenon. 73% of marketers believe that their efforts through social media

Finding a home can be a daunting task for anyone and that is why people look for real estate agents to make the process smooth and stress free.   via GIPHY   Needless to say, the

  In 2018, the Association of Real Estate License Law Officials estimated that there are about 2 million active licensed real estate agents in the US.   Add to that the possibility of doing almost everything

  How many individual realtors in your area have websites? How many real estate firms have websites? And what about the MLS website? There is virtually a sea of websites you are competing with, and you

In every aspect of our lives, emotions guide our decision-making processes much more profoundly than we realize or care to admit. Marketers have relied on this simple truth for ages to sell their products.   via

Ten years ago, one of the best ways to connect with your clients was through email. Today, we’re seeing the strong presence of videos being used for real estate marketing. It is an innovative and effective

  Are you a real estate agent looking to up your digital marketing game with viral content such as videos? That’s a very good decision because recent surveys suggest that more than 70 percent of homeowners

As Susan Friedmann states, the riches are in the niches.  I think most of us are familiar with the concept of riches, or at least the idea of it.  But how about the idea of a niche.

Real estate is one of the largest industries globally that keeps growing at a steady rate. The whole real estate market is expected to generate revenue of almost $4.3 billion by 2025, thanks to rapid urbanization